Nasha Mukt Abhiyan: DIPR, DSEK organize cultural awareness program

Srinagar, May 29: Directorate of Information and Public Relations (DIPR), in collaboration with the Directorate of School Education Kashmir (DSEK), Thursday organized a day-long awareness-cum-cultural program under the Nasha Mukt Abhiyan at Pandit Bhajan Sopori Auditorium, DIPR complex, Polo View, Srinagar.
The event aimed to sensitize and educate youth about the devastating effects of drug abuse, a growing concern in Jammu & Kashmir through music, dance and theatre as mediums of communication.
Nitish Rajora, Director Information and Public Relations, presided over the event. Among the dignitaries present were Joint Director Information Kashmir, Syed Shahnawaz Bukhari; Deputy Director PR Ahsan-ul-Haq Chishti; Cultural Officer Kashmir, Burhan Hussain, along with several other officers of DIPR.
Program featured vibrant cultural performances that captivated the audience and carried strong social messages.
Highlights included Kashmiri Rouf by Yemberzal Cultural Group, Thematic Dance performance by MJ Nasir and Group, a powerful short play by Tulkul Arts and Media Collective, theme-based folk music by Feroz Shah and Party, widely acclaimed by the audience.
A large number of students and teachers from DSEK participated enthusiastically, reflecting the collective concern over the rising drug menace.
In his address, Joint Director Information, Syed Shahnawaz Bukhari emphasized the importance of disseminating the powerful messages conveyed through such cultural initiatives. He urged continued efforts in engaging youth across the valley.
Cultural Officer Kashmir, Burhan Hussain briefed the audience on DIPR’s ongoing initiatives and strategic efforts to combat drug addiction through impactful outreach.
Proceedings of the event were conducted by AECO, Syed Shakeel Shan, who called upon educational institutions to collaborate with DIPR in the fight against drug abuse.
The event also featured the screening of a short film on drug abuse, further reinforcing the message of awareness and action.