• About Us
  • Contact Us
  • Our Team
  • Advertising
  • Privacy Policy
  • Terms of Service
Wednesday, July 2, 2025
Lake City Times
No Result
View All Result
  • Top News
  • Region
  • City News
  • Politics
  • Business
  • Health
  • Edit-Oped
  • Tourism
  • National
  • World
  • ePaper
  • Top News
  • Region
  • City News
  • Politics
  • Business
  • Health
  • Edit-Oped
  • Tourism
  • National
  • World
  • ePaper
No Result
View All Result
Lake City News
No Result
View All Result
Home News

IMPCC meet calls for further strengthening coordination between media units

LCT Desk by LCT Desk
August 5, 2022
in News
Reading Time: 2min read
A A
Share on FacebookShare on TwitterWhatsappTelegram

READ ALSO

Sakeena Itoo credits SKIMS’s founding to Sher-i-Kashmir

CS visits Yatri Niwas, reviews final arrangements for Shri Amarnathji Yatra 2025

Leh, Aug 5: A meeting of the Inter-Media Publicity Coordination Committee (IMPCC) was organised by Press Information Bureau (PIB), Srinagar at conference hall DC Office Leh Friday. The meeting was chaired by Additional Director General (ADG) (Region) PIB J&K and Ladakh, Rajinder Chaudhry.
IMPCC meeting is convened to provide a platform to members to highlight their activities and initiatives.
In his address, Chaudhry highlighted that there is an essential need for strengthening inter-media relations between different units of Information and Broadcasting Ministry and Central Government departments in Jammu, Kashmir and Ladakh. Better media integration and synergy among the departments is significant in achieving better media coverage, he added.
Chaudhry emphasized that publicity should not be seen as an event based activity but has to be a sustained ongoing process and that ideas must be shared by the departments further to be converted into concrete stories in collaboration with media units. He added that a positive story planned and placed well in the media will help change the course of any ongoing project or implementation towards success.
ADG underscored the need to identify a success story or an achievement, package it well and amplify it nationally. Highlighting proper story for further amplification as per relevance of the content is the need of the hour, he further said.
Joint Director Central Bureau of Communication (CBC), Jammu & Kashmir and Ladakh, Ghulam Abbas gave an overview about the department and functioning of various units. The mandate of CBC offers an opportunity to all the media units and departments to highlight various centrally sponsored schemes and initiatives, he said.
Deputy Director, Press Information Bureau Srinagar, Tariq Rather provided an overview about main activities of PIB in J&K. He also emphasized upon the cooperation between the departments in giving meaningful information and data in order to cull out good developmental stories.
Field Publicity Officer, CBC, Anantnag, Shahid Lone provided a detailed account of activities being undertaken by the bureau in Ladakh.
Media & Communication Officer, PIB Srinagar, Majid Pandit underscored the need to ensure factually correct information and press matter to be shared with PIB to take the same to the masses in the interest of the larger benefit of the common masses. He also asked the participating departments to utilize social media platforms for quick, fast and accurate delivery of the information and achievements in a professional manner.

Related Posts

News

Sakeena Itoo credits SKIMS’s founding to Sher-i-Kashmir

July 2, 2025
Sakeena Itoo credits SKIMS’s founding to Sher-i-Kashmir

Srinagar, Jul 1: Minister for Health and Medical Education, Social Welfare and Education, Sakeena Itoo Tuesday remarked that doctors and...

Read more
by LCT Desk
0 Comments
News

CS visits Yatri Niwas, reviews final arrangements for Shri Amarnathji Yatra 2025

July 2, 2025
Chief Secy reviews progress on construction of highways across J&K

Jammu, Jul 1: Ahead of commencement of the annual Shri Amarnathji Yatra from July 3, Chief Secretary Atal Dulloo Tuesday...

Read more
by LCT Desk
0 Comments
News

On Doctors’ Day, J&K’s medical fraternity highlights challenges amid dedication to service

July 2, 2025
Lady doctor beaten up ‘mercilessly’ after terminally ill patient dies, police register case

Jahangeer Ganaie Srinagar, Jul 1: As Jammu and Kashmir celebrates National Doctors’ Day, medical professionals across the region used the...

Read more
by LCT Desk
0 Comments
News

Police foil PDP protest against soaring power bills, water shortages in Srinagar

July 2, 2025
Police foil PDP protest against soaring power bills, water shortages in Srinagar

Rehan Qayoom Mir Srinagar, Jul 1: Police on Tuesday foiled a protest march by the People’s Democratic Party (PDP) in...

Read more
by LCT Desk
0 Comments
News

CBK produces chargesheet against Kokernag resident

July 2, 2025
Jobs on fake certificates: Crime Branch files chargesheet eight teachers, agent

Srinagar, Jul 1: The Economic Offences Wing of Crime Branch Kashmir produced a charge-report before the Court of Special Mobile...

Read more
by LCT Desk
0 Comments
News

Traffic advisory issued for 8th Muharram procession in Srinagar

July 2, 2025
Bharat Jodo Yatra: Srinagar Traffic Police issue advisory for tomorrow

Rehan Qayoom Mir Srinagar, Jul 1: In view of the 8th Muharram procession in the Srinagar city, the special traffic...

Read more
by LCT Desk
0 Comments
Next Post
Rope in private hospitals to treat Covid-19 patients: DAK to authorities

DAK seeks monkeypox testing facility at GMC Srinagar

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • About Us
  • Contact Us
  • Our Team
  • Advertising
  • Privacy Policy
  • Terms of Service

© 2021 Lake City Times - Premium theme by GITS.

No Result
View All Result
  • Top News
  • Region
  • City News
  • Politics
  • Business
  • Health
  • Edit-Oped
  • Tourism
  • National
  • World
  • ePaper

© 2021 Lake City Times - Premium theme by GITS.